The Age of AI In Sport I Charlie Ebersol, CEO, Infinite Athlete

Charlie Ebersol, CEO of Infinite Athlete, discusses the challenges of integrating AI into the sports and entertainment industry due to the outsourcing of infrastructure to third parties. He proposes a solution involving the synchronization of all data generated in a stadium using a generic piece of hardware, creating a marketplace of products for leagues to sell their intellectual property. This approach allows for personalized fan experiences and new monetization opportunities. Ebersol emphasizes the need for structured data for AI to thrive and highlights the transformative potential of democratizing access to foundational tools. He also envisions a future where AI can personalize content for individual users, revolutionizing the sports sponsorship and advertising business.