Ignace Lahoud, Sanford Climan, Robert Simonds: The Future of Entertainment at #FII5

The panel discussion centered on the impact of the global lockdown on the entertainment industry, particularly in the context of the pandemic. The panelists emphasized the revival and encouraging results seen in various markets, with a focus on Saudi Arabia as an emerging market. They highlighted the importance of nurturing young Saudi talent, investing in local content production, and leveraging the region's storytelling potential on a global scale. The conversation also delved into consumer trends, emphasizing the desire for community, self-expression, and high-quality, engaging content that fosters meaningful conversations. The panelists expressed optimism about the transformative potential of the industry and the role of cross-cultural storytelling and nurturing young creative talent in shaping the future. They also discussed the future of entertainment, emphasizing the opportunities in using content and leveraging AI and machine learning to create better, more engaging content.