Leaps and bounds: How immersive technologies amplify human potential- - FII Fourth Edition- Day 1

Peggy Johnson, the CEO of Magic Leap, discusses the company's pivot to enterprise applications for augmented reality (AR) and mixed reality technologies. She emphasizes the potential of AR in sectors such as healthcare, telecommunications, and the public sector. Johnson highlights the company's internal use of AR for board meetings and its collaboration with Ericsson on industrial applications. She draws parallels between the early adoption of mobile phones and the current trajectory of AR, expressing confidence in its future impact across various industries. Johnson also mentions a partnership with Saudi Aramco for remote collaboration and 3D visualization, highlighting the technology's potential in post-COVID economic recovery. Overall, the discussion provides a comprehensive overview of Magic Leap's endeavors in the AR space and the potential impact of immersive technologies on various industries.