SPORTSTECH-X: WHO’S SCORING BIG IN SPORTS-TECH? HOSTED BY SALTO VENTURES

Looking ahead to the future of sports and sports tech ecosystem, Sorato Ijichi, CEO of Crew, Inc., first shares insights on the collaboration between sports teams and startups. He introduces a program connecting Real Madrid with startups across APAC, emphasizing the importance of expanding their fund base and acquiring new sponsors given the significant interest and sector growth.

Transitioning to a lively panel discussion, Ahod Khalid Alamari, assistant coach of the Saudi Women's National Soccer Team, keys in on the integration of technology in sports to enhance player performance and safety. Boxing Super League’s Bill Dosanjh, focuses on the evolution of technology in boxing, particularly the potential of AI in improving judging accuracy. Heidi Kiviamaa, CEO of Northern Sports Insight and Intelligence, focuses on brain health and safety in sports, introducing a head impact tracker to monitor athletes' well-being. Advancements in wearable technology is voiced by all speaking representatives, with Myontec’s Janne Pylväs, focusing on sensor-embedded clothing and the biometric insights that are leading to real time preventative medicine and precision care and training.