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Peter Y Levin - Co-Founder & Managing Director, Griffin Gaming Partners

31 Oct 2024

The discussion highlights the significant role of the gaming industry in today's entertainment landscape, with one-third of the world's population engaging in gaming for at least an hour daily. The industry is poised for growth, with the number of gamers expected to rise from 3.4 billion to nearly 5 billion in the next dozen years. Emerging markets like the Middle East, North Africa, and Africa are key areas of expansion, driven by mobile gaming and increasing female participation. The intersection of gaming with media and sports is evident, as seen in successful adaptations of games into popular streaming shows and films. Artificial Intelligence (AI) is embraced within the industry, enhancing areas like quality assurance and customer acquisition. The industry remains cautious about investing in hype cycles, such as VR and the metaverse, to avoid pitfalls.

Speakers: Peter Y Levin,Mark Pougatch

FII8 - Riyadh - Industry - Sport - Gaming Industry Growth - Emerging Markets - Female Participation - AI in Gaming - Media Adaptations

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